Google: 48 companies in 2010 to buy ...
... and the company will in 2011 high on M & A to be active, reports the Wall Street Journal. The goal is to not only create new revenue generators, but also to gain and retain talent (which is particularly important). The advertising was created billions Bringer AdSense as 2003 from a purchase. The company was called Applied Semantics. Google Maps was created by the acquisition of Keyhole in 2004. A year später4 Google purchased with the acquisition of Android Inc. a ticket to mobile communications business. Here, as at DoubleClick, in 2008 bought on the Internet and advertising giant with $ 3,200,000,000 most expensive acquisition so far, managed to Google, to keep the core team on board. With a success rate of 70 percent in corporate acquisitions Google has appeared as very good when it comes to foreign aid to strengthen their own power.
Journalyse Source: Wall Street Journal, 02/05/2011: Google Cranks Up M & A Machine
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